International flower and ornamental plant exhibition
GENOA
The 10th Euroflora will be held from 21 April through 1 May 2011 - Get ready!


A great spectacle of plants and flowers.
A fascinating journey among the colours, shades, and scents of plants and flowers from all over the world.
Euroflora is the five-year appointment that Fiera di Genova dedicates to the world of plants and flowers.
Euroflora draws the visitors’ attention to the “green world” and contribute to its growth
through promotion and information sharing and gives a clear message of respect for nature and inviting all to make greater use of greenery to improve quality of life.

The fair district becomes a 150 thousand square metres garden, with species and varieties from the five continents. The rarest examples of plants and flowers are placed in highly spectacular contexts and the creativity and commitment of the floriculturists are expressed by means of 500 technical and aesthetical competitions.

Among the various linked exhibition initiatives: Flortec, with professional and amateur equipment and products for nursery gardening, Florcasa, with furniture and accessories for the garden, and the Mercato Verde, to purchase things directly from the manufacturers.

Various initiatives will "blossom" in Genoa and all over the region.

Visitors will be offered many opportunities to make their stay even more interesting and
pleasant discovering La Superba's treasures, cultural itineraries in the Old Town, cuisine itineraries, shows and special events.


Tailor-made itineraries

Unique chance to visit the historical Gardens along the Riviera
to be combined with Cote d’Azur